Sports marketing & sponsorship advisory in Spain and Latin America
Itzitip is a boutique advisory practice led by a senior executive with extensive experience in operations, sports marketing and sponsorships across Spain and Latin America.
We work with agencies, brands and sports properties that need strategic clarity, structure and senior-level support to design, launch or optimise their marketing and sponsorship activities in complex or growth-driven environments.
Our work sits at the intersection of strategy, operations and execution, supporting organisations that:
are entering or expanding in Spain or Latin America
are professionalising their marketing or sponsorship structures
need senior leadership without building a full internal team
require hands-on support during transition, growth or restructuring phases
Engagements typically take the form of advisory roles, project leadership or interim / part-time involvement within agencies or organisations.
Itzitip was created as a personal, senior-led advisory practice, built around real operational experience rather than agency structures or generic consulting models.
The practice is led by a professional with nearly 20 years of experience in marketing, sponsorships, operations and business growth, having worked as Managing Director, executive advisor and founder across sports, digital businesses and regulated industries.
After leading international projects in sectors such as online gaming, media and marketing, Itzitip was shaped to offer what many organisations actually need: experienced judgement, structure and decision-making support, without unnecessary layers or overhead.
Based in Spain and working across Latin America, Itzitip collaborates closely with agencies, brands and sports properties that value clarity, trust and senior involvement, especially at moments of change, growth or strategic transition.
The focus is simple: help organisations make better decisions, build stronger structures and move forward with confidence.
We help organisations build, organise and scale their marketing and commercial activities with a strong focus on structure, processes and decision-making.
From defining internal roles and workflows to aligning marketing, sponsorship and business objectives, we provide senior-level operational support to bring clarity and order to growing or transitioning organisations.
This is particularly relevant for brands, agencies or sports properties that need to professionalise their structure, optimise resources or prepare for the next stage of growth without adding unnecessary complexity.
We support brands and organisations using sports sponsorships as a strategic growth and visibility lever in Spain and Latin America.
From sponsorship strategy and property selection to activation planning, we help structure meaningful partnerships aligned with business objectives, audience relevance and long-term brand value.
Our focus is on strategy, relevance and execution, ensuring sponsorships deliver more than exposure and become integrated marketing and growth assets..
We assist gambling operators, studios and platform providers with licensing and certification processes across Latin America.
Working closely with legal and technical partners, we support operators throughout the full process.
Our experience in regulated environments helps clients reduce risk, save time and enter new markets with confidence.
If you’re looking for senior support around strategy, operations or sponsorships in Spain or Latin America, let’s have a conversation.
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